A Global Performance Marketing, Retail Media & Datatech Company
Data-Driven Sales Growth for your eCommerce Website
MindgruveMacarta is a global, independent digital agency comprised of strategists, creatives, media and marketplace experts, data scientists, and engineers.
Business Growth
Our fully integrated, omnichannel strategy is designed to deliver dynamic sales growth for DTC and retail brands.
Global reach
Through our team of experts in North America, LATAM, and EMEA, we help brands drive revenue and sales growth across a local, regional, and global footprint.
Data Technology
Our proprietary data technology platform provides multi-channel attribution and audience insights that drive commerce and customer acquisition growth.
Industry Expertise
Our team of experts has a proven track record of growing businesses in the CPG, direct-to-consumer (DTC), healthcare, financial services, and technology sectors.
Our team is driven by one common purpose — accelerating business growth through data-driven marketing, creative, and commerce.
Expertise
STRATEGY
Digital Business and Marketing Transformation, Aligning Business Goals to Marketing Strategy, Research & Consumer Insights, Brand Strategy, MarTech and DataTech Strategy, Data Analysis & Attribution Modeling
CREATIVE & DESIGN
Traditional and Digital Campaign Creative, Design and Production, Copywriting, Omnichannel Content Across All Platforms and Devices
MEDIA PLANNING & BUYING
Media Mix Strategy, Traditional and Digital Media Buying, Marketing Automation & CRM, Paid Search (PPC), Paid Social
EARNED MEDIA
Search Engine Optimization (SEO), Public Relations, Influencer Campaigns, Social Media Campaigns, Community Management, Reputation Management and Media Coverage
TECHNOLOGY
Website Design and Development, Mobile App Design and Development, Software Architecture, Artificial Intelligence, Voice and Conversational A.I.
ECOMMERCE
DTC & In-Store Strategy, Sales Forecasting and ROI Analysis, Building and Managing Enterprise Commerce Platforms such as Adobe Commerce (Magento), Shopify Plus, Salesforce Commerce Cloud, SAP Commerce Cloud, Drupal Commerce (Acquia), Sitecore Experience Commerce, Oracle Commerce, WooCommerce, BigCommerce
DATA SCIENCE & ANALYTICS
Web and Marketing Analytics, Data Auditing, Data Engineering, Data Visualization, Data Analysis, Predictive Analytics, CRO, A/B and Multi-Variant Testing, Return on Ad Spend (ROAS) Analysis and Proforma, Multi-Channel Attribution, Off-Line and Online Attribution
RETAIL MEDIA & MARKETPLACES
Digital, Shopper, & Marketplace Media Strategy, Planning & Campaign Management, Retail & Wholesale Channel Strategy, Marketplace Channel Management & Consulting, PIM Set Up & Management, Catalog Creation & Management, Promotional Strategy & Planning, Customer Reviews Strategy & Management, Product Detail Creative, Brand Store Strategy, Enhanced Brand Content
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